Technical cases focused on operational outcomes

Chatbots and AI

Case: WhatsApp + AI support with smart handoff

Automated support flow with intent classification, assisted replies and transfer to human agents.

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Meta Integrations

Case: Meta CAPI for data quality and attribution

Measurement architecture project using Pixel + CAPI with event deduplication.

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Automation

Case: WhatsApp + CRM integration for sales funnel

Lead automation, qualification and pipeline update flows connected end to end.

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Utility

Case: WPP New - WhatsApp link generator

Tool to generate WhatsApp chat links with custom phone number and message.

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Automation

Case: WPP Redirect - smart WhatsApp redirection

Utility route to redirect leads quickly using phone and message parameters.

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Frontend Experience

Case: Matrix Canvas Experience

Visual experiment with canvas and real-time FPS/theme controls.

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Technical SEO

Case: SEO rebuild of the portfolio with Vite and strategic pages

Architecture upgrade with services, case studies, blog and route-level metadata.

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Product

Case: Multilingual portfolio with i18next

Internationalization implementation for Portuguese, English and Spanish content.

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Frontend Experience

Case: Portfolio refactor to pure React

Rebuild of filters, cards and modal without jQuery dependencies.

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Performance

Case: Resource leak fix on Matrix page

Lifecycle fixes to clean intervals, listeners and GUI instances on route changes.

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Performance

Case: Route-based code splitting with React lazy

Secondary routes were lazy-loaded to reduce initial loading cost.

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Technical SEO

Case: Head optimization for SEO and performance

Blocking scripts were removed and metadata improved for faster rendering and indexing.

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Technical SEO

Case: Sitemap and robots management for indexing

Structured sitemap.xml and robots.txt with strategic routes and crawl control.

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Product

Case: Visual design system for internal pages

Shared layout for internal pages with consistent identity and conversion-focused CTA.

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